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Born in Dubai. Made for the World.
The House of MAAKE
MAAKE is a modern luxury beauty house shaped by the spirit of Dubai and guided by a global vision of refinement. We create with intention, merging scientific precision with the calm artistry of contemporary beauty. Every product begins with a philosophy, not a formula, a way of thinking that places meaning before method.
What drives us is not an inherited mastery but a cultivated sensibility, a belief in good taste, in integrity, in the quiet power of connection and trust. We move with the confidence that when intention is pure and when the heart is open, excellence becomes a natural outcome rather than a pursuit.
Across every venture, we bring together a universe of products and experiences that raise the everyday into something considered and cinematic. Each category reflects our devotion to clean formulations, high performance and a visual language shaped by the rhythm of Dubai, a rhythm of elegance, clarity and faith in what is possible.
About MAAKE Beauty
The Origin Story
Some lives are shaped not by circumstance, but by the quiet radiance of a soul whose goodness leaves a mark on everything it touches. There are people whose presence feels like a blessing, whose gentleness becomes a form of guidance, whose love teaches without ever needing to speak. From them, we learn what devotion looks like, what it means to care with purity of heart, and how to move through the world with grace.
MAAKE carries the imprint of such a spirit. A light that taught us tenderness before we understood its value, resilience without harshness, humility without fragility. In childhood, that light appeared in the smallest moments, such as watching her prepare herself before an evening out, the quiet patience of her ritual, the vivid red of her lipstick gathering the glow of the room. These memories were never about vanity. They were lessons in presence, dignity and care, and they planted the earliest seed of a desire to one day offer her a world of beauty worthy of who she was.
This is why our house is built not on technique alone but on values that endure. Trust, connection, faith in what is possible, and an instinctive understanding of how beauty can accompany a life with honesty. The silhouette of a mother and child is not simply an image. It is the origin of our philosophy, a reminder that all creation begins with love, and that the most powerful forms of refinement come from souls who give without measure.
From this legacy came our purpose, our presence and the quiet promise we offer to every person we reach.
Philosophy of Creation
Everything we create begins with a simple question: Who will live with this?
Not who will buy it, but who will see themselves in it, who will feel understood, who will feel that a part of their story is reflected back to them. MAAKE designs with people in mind first, their emotions, their rituals, their identity. Beauty, to us, is a form of connection long before it is a product.
Behind each formula is a group of dedicated professionals who move as one. Creative directors, product developers, laboratories and designers all aligned by a shared instinct and a shared understanding. The work does not pass from hand to hand; it passes through a single coherent vision. Every detail, a shade, a texture, a finish, echoes a memory, a moment or a story that gave it purpose. Nothing is random, nothing is decorative. Everything has lineage.
At the heart of that lineage is the energy that founded this house. A feminine presence marked by softness, purity, faith and a kind of gentleness that leaves a permanent imprint. The brand draws from this spirit, from the way she nurtured, the way she loved, the way she built a family through care rather than force. It is her legacy that shapes our choices, her sensitivity that guides our colours, her quiet strength that forms the foundation of our identity.
MAAKE is not engineered from trends or formulas. It is shaped from a lived inheritance of compassion and clarity, translated by professionals who honour that inheritance in every creation. This is why our work feels coherent, human and deeply intentional: because it begins with people, moves through story and ends in something that carries a soul.
FAQs
How do I know which cosmetics are right for me?
When deliberating on cosmetic selections, several pivotal considerations come into play. Firstly, discerning your skin type is paramount. For individuals with dry skin, the choice should gravitate towards cosmetics explicitly formulated for dry skin, while those with oily skin ought to opt for products tailored to their specific needs. MAAKE's makeup line is meticulously curated to accommodate all skin types, ensuring universal applicability.
Equally significant is the consideration of your skin tone. If your complexion leans towards fair, opt for cosmetics with lighter tones, whereas those with darker skin tones should gravitate towards products with deeper hues. Finally, aligning with your personal style becomes crucial. A preference for a natural aesthetic steers you towards sheer and light cosmetics, while a penchant for a more pronounced and vibrant appearance leads to the selection of bold and colorful options.
MAAKE's repertoire of makeup products boasts a diverse spectrum of shades, catering to a discerning audience with varied preferences.
How do I choose the right foundation shade for my skin tone?
Achieving the ideal foundation shade is a nuanced process, best accomplished by aligning it with your undertone. Discern whether your undertones lean towards warm, cool, or neutral. Warm undertones often exhibit a yellow or golden hue, whereas cool undertones manifest with pink or blue undertones. Neutral undertones strike a harmonious balance between warm and cool tones. For precise matching, it is recommended to test foundation shades that correspond to your undertone along your jawline or wrist.
Our foundations are crafted with formulas designed to seamlessly blend with every undertone. Delve into a refined experience as our products assure a flawless match, complementing the subtleties of your individual undertones.
How can I select the right eyeshadow colors for my eye color?
Elevate the allure of your eye color by strategically choosing contrasting shades. For instance, for those blessed with blue eyes, opting for warm copper or bronze tones can accentuate the natural blue hues. Green-eyed individuals can enhance their gaze with reddish-purple or plum shades, while brown-eyed individuals enjoy the versatility of earthy tones, greens, and purples.
The art of discovering the most flattering hues lies in experimentation. Delve into the realm of possibilities with our MAAKE beauty products, offering a diverse array of powdery, matte, shimmery, creamy, and metallic eyeshadows.
What's the best way to choose a blush shade for my skin tone?
Elevate your complexion with blush shades that harmonize with your natural flush, imparting a flattering effect. For fair skin tones, the subtle allure of soft pinks and peaches is particularly complementary. Medium skin tones can gravitate towards the warmth of coral or rosy shades, while those with deeper complexions may find richness in plums or deep berry hues.
In the nuanced art of selecting blush colors, it is imperative to consider your undertone. Warm undertones find synergy with apricot or bronze shades, imparting a sun-kissed radiance. Meanwhile, cool undertones flourish with the grace of rosy or berry tones, instilling a captivating freshness.
MAAKE blushes present an exquisite palette of three distinct shades—pink, peach, and gold. Explore the spectrum of possibilities to enhance your natural radiance with our sophisticated blush collection.
How do I pick a lipstick color that suits me?
Elevate your lipstick selection process by considering both your skin tone and undertone. For those with fair skin tones, the subtle elegance of light pinks, nudes, or soft corals is particularly becoming. Medium skin tones afford the versatility to experiment with an extensive spectrum, from the timeless allure of rose to the sophistication of mauve and berry shades. Individuals with deep skin tones can confidently embrace the boldness of deep reds, berries, or plum hues.
Delve deeper into the art of personal expression by factoring in your undertone. Cool undertones find resonance with blue-based reds, imparting a chic and classic appeal. In contrast, warm undertones flourish with the warmth of orange-based or warm-toned shades, exuding a vibrant and alluring charm.
Experience the epitome of refinement with MAAKE lipsticks, exploring an array of textures that portray sophistication and elevate the expression of your individual beauty.
How should I store my cosmetics?
The best place to keep cosmetics is a cool, dry room. Additionally, you want to keep cosmetics out of direct sunlight, lasting longer if they are stored correctly.
What's the key to selecting the right eyebrow product color?
When selecting eyebrow products, precision is key—choose a shade that seamlessly aligns with your natural brow color. For blondes, a shade slightly darker than their hair color often provides an ideal balance, while brunettes may opt for tones that either match or are subtly lighter. Redheads can enhance their brows with the warmth of browns or soft auburn tones.
Achieving a natural-looking finish is paramount, requiring meticulous blending and the application of light, feathery strokes. MAAKE addresses this artistry with two meticulously crafted palettes, tailored specifically for dark and light brows. Elevate your eyebrow grooming routine with our thoughtfully curated products designed to enhance and define your unique features.
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